Lagos, Nigeria – November 10, 2024 – The Africa Startup Festival (ASF), the foremost deal-making and networking event for Africa’s tech and startup ecosystem, is set to host its annual gathering of industry leaders, top investors, visionary founders, and strategic operators. As the premier...
You’ve come up with a new business idea, and now you need to fund it! Raising the capital you'll need is one of the most critical steps in starting your business.
First, you’ll need a clear business plan that shows how much capital you need....
You have poured many hours into researching your new startup business. You have found the perfect workspace for your business, and you believe that you will survive that first tricky year of business. Will you survive though? Do you really know what pitfalls could...
Modern marketing is a complex challenge that requires a lot of hard work to master. You aren’t simply trying to reach new audiences; you’re trying to prove that your services are better than the alternatives too. Therefore, striking the right chord with the intended...
Welcome to the world of business! Well, I thought someone should give you a proper greeting before everyone else starts telling you how and why you’re going to fail. It’s true that roughly 97 percent of startups fail in year one and that might...
Until recently, I had always thought that tech startup life would be rosy. All you had to do was sit in an office, air conditioning blazing, and you would soon be making liquid cash.
No…
If anything, I have learnt that this hustle is largely offline....