Social media is now an integral marketing vehicle for businesses/brands of any size and shape. Until a few years back, when not many companies knew about its effectiveness in brand building and establishing a strong customer connect, social media accounted for just a negligible...
When Nigeria First Lady, Dame Patience Jonathan launched a diatribe against the Nobel Laurette, Professor Wole Soyinka in which she described him as an “embarrassment’’ for attributing the crisis rocking Rivers State to her and her husband, President Goodluck Jonathan some few days back, some Nigerians...
With the popularity of media-sharing site YouTube, more and more people are turning video production into a profitable venture. Michelle Phan, the make-up guru, who started filming her make-up tutorials with the laptop she was provided with by her art college on account of...
Mobile Web West Africa 2013, the region’s leading mobile focused conference, has almost hit full capacity over a week before the event is due to be held. The event takes place from May 7th through 10th at the Four Points by Sheraton in Lagos,...
It's a given these days that your business needs a website. And, if your website ranks at the top of the search engines for the right keywords, it could mean a ton of new customers and revenue for your business.
SEO or Search Engine Optimizing...
There are many ways in which those with online businesses can market their products and services however; blogging is becoming a very desirable form of doing just this. You may wish to create your own blog and build a customer base in this way...