All businesses have their business plans outlined before embarking on a particular business. Though the plan might be going as planned and normal but if feedback are not gotten from customers to that business, then the business might not be able to sustain its customers.
Keeping your customers happy and letting them contribute their views is actually a good means of getting more customers which will boost the growth of the business. It also enhance a long-term prosperity.
It is important that every establishment invest in their customer service and make it a priority for business success. You may think its expensive doing this, but there are online tools and also physical means of keeping your customers and making them come back again and again or even recommend your products and services to others.
Outlined below are tips that can help get honest feedbacks from customers.
1. Respond to your customers – Make Changes when necessary:
When a customer keep complaining about your product or service, do not ignore him/her. Try to find out if other customers feel the same way but are not just complaining. Let there be someone on ground who will receive this complains. Also, necessary changes should be made where needed after getting enough feedback concerning that product or service.
Loosing a customer might lead to loosing a lot. Be enthusiastic about your customers views, this goes a long way in helping your business.
2. Gather a Brain Trust:
As a saying goes, “Two heads are better than one”. You can never know if your someone has a better view unless you approach the person with your own view. When you have an idea, try to get people’s view about the idea. The reason for this is that these people are the one who will use the product or service that comes out of this idea.
So, getting views from customers about a particular thing before embarking on investing on the idea, is a necessary medium to help build the growth your business.
To succeed you need to know the truth and you will be able to figure out the truth from feedbacks you get from customers.
3. Reconsider How You Market:
“Launch fast, pivot faster,” says Paypal Kadaika. Look for other market medium. if you see that your present marketing tool is not effective and there are other cheaper tools you could make do with, switch quickly. People get attracted to products or services through interesting or funny ways of advertising, it does not mean you should exaggerate or put in lies about the product or services.
4. Strive for Simplicity:
Make sure you practice simplicity in whatever you do. Most people love simplicity, i.e. something that won’t take so much of their time in understanding how to make use of.
For example, lets take a software app which is available for user and your description is not enough to make your user understand what the app is all about. The customer may end up putting bad comment about the app and you end up loosing customers.
5. Adapt to New Trends:
Be informed about things happening business field, you have businesses that do something similar, if not the same thing with your business. Don’t be left behind in new trends around your business. If a customer comes across another organisation that does what you do but in a better way, the customer may end up patronising the other organisation’s product.
6. Dig For Insights:
Creating a means to get others views through their comments, ratings on your website is actually a good one. Also asking them what they think should be modified in the business is also a good idea. Always try to get insights from everyone, you cannot know it all.
I hope this few points has been of help to entrepreneurs, business owners on how best to go about getting customers views. Am sure by putting this into practice, customers will stay happy about your organisations and will always want to come back to patronise your products and services.