Etisalat Nigeria has in partnership with Brimass Limited hosted a section of entrepreneurs, executives, business owners and other decision makers to an interactive leadership seminar with Leadership Expert and Business Coach, Mr. Brian Tracy in Lagos.
The telecoms company said in a statement that this is a way of reiterating its support for the growth of emerging businesses as well as providing businesses with the right platform to communicate ideas and grow their business enterprise.
Tagged “The Remarkable Leaders’ Conclave with Brian Tracy” and with the theme- ‘The Making of Innovative Leaders: Winning Leadership Strategies for Building World Class Organizations and Societies’ was designed to expose delegates to Tracy’s best productivity secrets to help them maximize their leadership positions and ultimately produce excellent results in their businesses and other spheres of life.
The three part seminar which started with the Entrepreneurs’ Breakfast Conclave, followed by the Executives’ Lunch Conclave and climaxed with an exclusive Executives’ Dinner, delivered tips and keys for growing a successful business as well as the role of management in building effective leaders.
Dwelling on the seven responsibilities of a leader, Tracy, a top selling author of over 45 books said that an effective leader is one who can provide customer satisfaction and this can happen by offering innovative products and services. He added that businesses should continually seek better
ways to acquire and keep their customers.
Etisalat Nigeria’s Head, Business Segment, Mr. Bidemi Ladipo said the platform was one of many ways Etisalat is showing its commitment to the growth of small and medium scaled businesses who require necessary information to succeed in their various industries.
“As a company we pride ourselves in innovation and building businesses, an attribute similar to Brian Tracy. We have created a number of products that address the communication needs of these emerging businesses of note is the Easybusiness, a pre-paid package which gives business owners and their customers and partners an effective communication experience at cost effective rates”.
Ladipo further said that Etisalat in partnership with the Small and Medium Enterprises Development Agency of Nigeria (SMEDAN) organizes a quarterly business networking meeting known as Market Access which has held in major cities in Nigeria.
“We also are involved in the Global Entrepreneurship Week (GEW) together with the Enterprise Development Centre of the Pan-Atlantic University, the world’s largest celebration of innovators and job creators. As the fourth entrant to the Nigerian telecoms market, we have grown, accruing over 15 million subscribers in just about five years in operation so we are passionate about connecting entrepreneurs, small and medium scaled with businesses with the resources they need to grow and succeed”, he said.
Chief Operating Officer of Brimass Limited, Mr. Stephen Ojji said the essence of bringing Brian Tracy was to create sustainable change in leadership and innovation in doing business especially for SMEs as well as senior management and executives of different organizations.
He said the company decided to take the event to a larger scale due to sponsorship from business minded companies like Etisalat who gave them the required mileage that made the event a success.
